Get Your Phone Ringing Today: Google Ads Management for Aussie Tradies
Stop waiting for leads. Put your business directly in front of local customers searching for your services right now with targeted Google Ads.
Need More Calls & Booked Jobs, FAST?
When a homeowner has a burst pipe, a business loses power, or an air conditioner fails on a sweltering Aussie day, they don’t leisurely browse – they search Google for immediate help.
If your plumbing, electrical, or HVAC business isn’t appearing right at the very top of those urgent search results, you’re losing ready-to-book jobs to the competitors who are. Waiting for SEO results is crucial for long-term growth, but Google Ads delivers qualified leads today.
Think of it as securing the #1 spot on the digital noticeboard, shown only to people actively looking for exactly what you offer, precisely when they need it most.
Be the First Tradie They See on Google
Keywords
We identify the specific keywords potential customers type when they need your services urgently (e.g., “emergency plumber near me,” “fix power outage Brisbane,” “air con regas Gold Coast”).
Ad can appear instantly
When someone searches for those terms in your service area, your ad can appear instantly at the top of the results.
Pay when someone actually clicks your ad
You generally only pay when someone actually clicks your ad to visit your website or, even better, calls your business directly from the ad.
The Fastest Way to Get Qualified Local Leads
For trades businesses needing a consistent flow of job inquiries, Google Ads offers powerful advantages:
Immediate Leads & Phone Calls
Start getting enquiries from customers needing your services almost as soon as your campaigns launch. No more waiting!
Target Ready-to-Hire Customers
Connect directly with people searching with high intent (e.g., “hot water system replacement quote,” “24/7 electrician Varsity Lakes”).
Pinpoint Local Targeting
Precisely target potential customers based on the specific suburbs, postcodes, or radius you serve. Don’t waste money advertising outside your area.
Complete Budget Control
Trackable Results & ROI
Compete Instantly
Expert Google Ads Management Focused on ROI
In-Depth Tradie Keyword Research
We uncover the most profitable, high-intent keywords that signal an urgent need for plumbing, electrical, or HVAC services in your area.
Compelling Ad Copywriting That Converts
We craft attention-grabbing ads that highlight your key services, unique selling points (like 24/7 availability, free quotes), and feature strong Calls to Action ("Call Now," "Get Quote").
Targeted Campaign Setup & Optimisation
Building efficient Search and Call campaigns structured for maximum performance, precisely targeting your ideal customers based on location, time of day, device, and search terms.
Landing Page Conversion Guidance
Ensuring the webpage visitors reach after clicking your ad is designed to easily convert them into a phone call or lead submission.
Smart Bid Management & Budget Allocation
Continuously monitoring and adjusting bids and budget allocation to maximise the number of qualified leads generated within your target cost-per-lead.
Accurate Call & Lead Tracking
Implementing robust conversion tracking to measure exactly which ads and keywords are driving valuable phone calls and form submissions.
Clear, Transparent Performance Reporting
Providing regular, easy-to-understand reports detailing your campaign performance – including clicks, costs, conversions, cost per lead, and overall effectiveness.
Your Specialist Google Ads Partner for the Trades Industry
Frequently asked questions
How quickly can I start getting leads with Google Ads?
Very quickly! Once your campaigns are set up and approved (which usually takes just a few days), your ads can start appearing in search results almost immediately. You could potentially start getting phone calls or website enquiries the same day your campaign goes live.
How much do I need to spend on Google Ads?
You have complete control over your budget. You can set a daily or monthly spending limit. The optimal budget depends on your service area, competition, and lead goals. We typically recommend starting with a test budget to gather data, then advise on scaling based on performance and ROI. Even a modest budget, spent wisely, can generate leads.
Do I pay every time my ad is shown?
Usually, no. Google Ads primarily operates on a Pay-Per-Click (PPC) model for search ads. This means you typically only pay when someone actually clicks on your ad to visit your website or clicks to call you. You don’t pay just for the ad being displayed (an impression).
How do you make sure I don't waste money on irrelevant clicks?
We use several strategies: precise keyword targeting (focusing on terms people use when ready to hire), negative keywords (blocking irrelevant searches), targeting specific locations and times, writing clear ad copy that pre-qualifies clickers, and constantly monitoring performance to pause underperforming elements.
Can you guarantee I'll get jobs from Google Ads?
While we can’t guarantee specific job bookings (as that also depends on your pricing, customer service, and closing ability), we can guarantee we’ll build and manage your campaigns using best practices aimed at driving qualified leads – phone calls and enquiries from people actively searching for your services in your area. We focus on maximising your ROI by getting you leads most likely to convert into jobs.
Your Digital Journey Starts Here. Reach Out!
Generating Real Results for Aussie Tradies
Read how we’ve positively impacted their businesses